We are obsessed with your gut.

Introducing the world's best daily fiber supplement.

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The secret is out.

Your gut health plays a MASSIVE role in supporting many aspects of your body and daily life.

However, LESS THAN 1 in 10 get enough daily fiber, which is essential to a strong and healthy core.

That’s why we crafted Pinch™ using only all-natural premium ingredients with a subtle ‘hint-of’ lemon ginger flavor for your daily enjoyment.


- Matt & Jason | Co-Founders
(Available online-only.)

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A Pinchtroduction

Do you believe in magic?

On top of helping you achieve the Miracle One-Wiper, Pinch's Magic also:

Promotes Regularity

Lowers Cholesterol

Regulates Blood Sugar

Improves Heart Health

Controls Appetite

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"I had a meeting at 10 today. And it was 9:52. And I had to shit. In the past, this meant just holding it because no way I could make it in time. But now that I'm on Pinch, I had confidence. Made it to my meeting by 9:58. Thanks Pinch!"

Jaideep, 35 (Los Angeles, CA)

"So I've been taking Pinch for two weeks and my poops are amazing."

Sarah, 33 (Santa Monica, CA)

"I’m eternally grateful for Pinch helping advance toilet paper conservation which is a cause near and dear to my heart. Unless you have a porcelain addiction, I’d recommend everyone experience the Pinch routine for rendezvousing with last night’s dinner."

Adam, 33 (Chicago, IL)

The Magic of Pinch™

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Start today and get $5 off!

Save $5 on each batch of Pinch™ goodness with a subscription that brings magic to your door and relief to your toilet every 4 weeks. What are you waiting for? The sooner you start, the sooner you'll be skipping out of your loo.

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No Bullshit:

Shaken, not stirred.

Pinch like a pro with a sexy limited-edition jet black 20-oz Blender Bottle®. The only way to Pinch properly.

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Born in the USA

Every bottle of Pinch Magic Fiber is blended, packaged, and delivered from beautiful Southern California.